In 2023, Nike wowed fans with Airphoria, a first-of-its-kind immersive gaming experience that took players on a virtual sneaker hunt from underground nightclubs to surreal beaches. In the sequel, Airphoria Vol. 2, players explore the world of the Dn Dimension to create a new sneaker grail. Nike and several partners like Moisty Media™ put on a masterclass for what’s possible with UEFN, showcasing everything from high-quality cinematics and atmospheric lighting to captivating gameplay and stunning environments. Hype levels were high to say the least, with the trailer hitting over 8 million views across social media.